The project features an international collective, including Alan Kitching, Pablo Amargo, Noma Bar, Sarah Boris, Michael Curia, Nick Cook, Piero Di Biase, Mario Eskenazi, Vince Frost, Götz Gramlich, Michael Gibb, Henrik Kubel, Nina Jua Klein, Álvaro López, Rob Lowe, Morag Myerscough, Shweta Malhotra, Alejandro Paul, and Matt Willey.
Each creative was asked to design an A1 poster based around the current global pandemic, interpreting the message 'Stay Home' and social distancing. This universal slogan has been an important message during these unprecedented times, and has been vital at slowing down the rate of infections across the world. Álvaro López, who issued the brief, says "Every day I hear the news and I’m in awe of the bravery and dedication of key workers. I was at home, in furlough, and I felt the need to somehow help. I believe being at home can give you a different perspective on how to think and it can be genuinely inspiring. Tough times are always a source of creativeness, it’s in our human nature."
The posters are being sold online at 19vs19.co.uk for £19, with all profits going directly to NHS Charities Together. The first edition of each poster will be sold by auction at a later date. Once the lockdown is lifted and offices reopen, all 19 posters will also be exhibited in the Fedrigoni London Studio in Clerkenwell.